About Us



LUMA is a contemporary South Asian fashion label built in the UK—rooted in Nepali heritage and refined for modern lifestyles. We are Nepali-origin brand in this category in the UK to bring curated cultural wear into a seamless, modern online shopping experience.



Our name reflects what we stand for: light, brightness, and positive energy—expressed through elevated silhouettes, thoughtful detailing, and effortless wearability.

Our purpose

The future of LUMA

Cultural elegance

Our tagline—Cultural Elegance—captures our direction: honouring tradition while reimagining how cultural wear fits into contemporary wardrobes through clean styling, lighter silhouettes, everyday versatility, and a modern digital-first shopping experience.